Press & Media

Tamil New Year: A New Beginning with Tradition and Joy
Tamil New Year, also known as Tamil Puthandu, is a time of joy, renewal, and deep-rooted traditions for Tamilians around the world. Celebrated on A...
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Pongal - A Festival of Abundance
In Tamil culture, Pongal is more than just a festival. It is a vital part, symbolizing hope and new beginnings. The popular saying "தை பிறந்தால் வழ...
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Christmas 2024 - A season of joy and love
Celebrate The Holidays In Sparkle: Diamond Jewellery For Christmas And The New Year The holiday season is a time of giving joy, and celebration - a...
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Margazhi - 2024 A cultural guide
Date: December 15 - December 31 Sabhas 1) Vani Mahal 2) Krishna Gana Sabha 3) Mylapore Fine Arts Club 4...
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Dhanteras - 2024
The Celebration Of Dhanteras Dhanteras - Dhan means wealth and prosperity, Teras represents thirteenth day. The day of Dhanteras is the beginning ...
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Vinayagar Chaturthi - 2024
Celebrate Vinayagar Chaturthi with EF-IF's Divine Ganesha Collection Vinayagar Chaturthi, also known as Ganesh Chaturthi, is a festival that brings...
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Varalakshmi Vratham - 2024
Varalakshmi Vratham :- Varalakshmi Vratham involves worshiping the eight forms of Goddess Lakshmi. Varalakshmi is the manifestation of goddess L...
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Senior Graphic Designer at EF-IF Diamond Jewellery
I joined EF-IF a Senior Graphic Designer. Under the mentorship of Mr.Karan Bothra....
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Graphic Designer at EFIF Diamond Jewellery
During my time as a graphic designer at EFIF Diamond Jewellery, I had the wonderful opportunity to learn and grow under the mentorship of Mr. Karan...
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5 Tips for Selecting Your Overseas Diamond Jeweller
In this blog, we'll guide you through four crucial tips to help you make an informed decision when choosing your international diamond jeweller.
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Smart Jewellery Investments for Women Entering Their 30s: 6 Must-Have Pieces
A woman's journey through her 30s is marked by growth and self-assurance, reflected in her evolving personal style
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