Diamonds are forever. This precious gem with exceptional beauty carries fascinating tales. If you are on the lookout for bespoke diamond creations that you will always cherish, EF-IF Diamond Jewellery is a must visit.

Born out of the passion of Lathika Sandeep, who comes from a family of diamond merchants, engaged in the diamond industry for over three decades, the showroom offers exquisite jewellery set with handpicked diamonds at wholesale prices. An MBA graduate and gemmologist certified in diamond grading, Lathika is blessed with a natural flair for diamonds and jewellery and has over a decade of experience in the trade.

EF-IF Diamond Jewellery allows clients to view collections in an ambience of luxury and comfort, and also design one-of-a-kind jewellery in consultation with the in-house designers. Crafting the jewellery in their own in-house manufacturing unit, enables them to offer products at a highly competitive rate that is lesser than the market rate.

Although jewellery trends change ever so often, there are indeed some designs which are truly timeless. Temple inspired jewellery with 916 close setting are all the rage as they carry amazing back stories which make them a conversation starter. EF-IF Diamond Jewellery specialises in creating fusion jewellery, which involves giving traditional favourites a modern spin. This cotemporary jewellery which can be carried off at various occasions is the preferred choice of the young at heart. Jewellery set with unique and beautiful coloured stones are also in demand.

EF-IF Diamond Jewellery understands the importance of savings. Join the irresistible ‘Muhurtha Vairam Diamond Jewellery Savings Scheme’ and pay monthly instalments for amounts beginning from Rs.5000 onwards for 11 months. EF-IF Diamond Jewellery contributes the 12th instalment as a bonus and also gifts you a diamond nose pin. You can purchase diamond jewellery of your choice with the accumulated amount, at wholesale prices either online or at the store at the end of the 12th month. The ‘Muhurtha Vairam Diamond Jewellery Savings Scheme’ helps you surprise your loved ones on special occasions and also invest for their future.

Ahead of the festive season, EF-IF Diamond Jewellery is all set to launch an exclusive ‘Stud Mela’ between 25th October and 16th November, where connoisseurs can take their pick from an extensive range of traditional closed setting stud designs as well as contemporary open setting designs.

Walk into EF-IF Diamond Jewellery and prepare to sparkle eternally.

EF-IF Diamond Jewellery has been Awarded Most Trusted Diamond Jeweller By The Times Group for the year 2018, 2019, 2020 & 2021. 

Link -



No. 57, G.N Chetty Road, (Near Jain Temple), T. Nagar, Chennai – 17.

Phone : 044 – 2815 1987 / 9884276016

Leave a comment

All comments are moderated before being published